Streaming service technology allows us to visit events and places we can’t visit in person. Streaming can help a church extend its outreach worldwide. It can foster that sense of fellowship central to a spiritual community.
A religious organization approached us with a concept behind K-TV. They wanted a media solution to stream liturgies, services, instruction, and prayer for smartphone and smart TV viewing. Our task was to find a simple yet powerful solution to make this possible, regardless of the geographic distance of its audience.
Our team researched the K-TV target audience in order to shape app functionality to conform to the preferences of the worshipping community.
Most users turned out to be senior citizens, unable to attend church personally due to uncertain health, age, and other circumstances. Still, they hoped to be in contact with their faith community – a hope made real by streaming technology. The design also had to be simple and intuitive, providing those less-experienced with high-end technology with worry-free access to the content they desired.